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8/21/2017 10:10:58 PM 
 

The Real Reasons Why VC Investors Delete Your Emails
 

The Real Reasons Why VC Investors Delete Your Emails

What should you include in an introductory email to a potential VC investor if your goal is to actually get them to open it and read it? Although every investor pitch and every investor is different, these 4 blunders are common to most of the unsuccessful ones:

1) The email has a worthless subject line.

Too often, entrepreneurs use boring, worthless subject lines in their investor pitches. Your subject line is your make or break. If it's interesting and relevant, the email gets opened. If it's vague, the email gets deleted without a second thought.

Make sure your subject line is specific, concise and relevant to the recipient. Even better if you can make it interesting. Think objectively... Would you open this email?

2) You didn't ask for anything.

It may seem obvious, but ask any investor how many pitches fill their inbox with specifying what the sender wants. Your pitch needs to request something that is relevant to what your recipient specializes in.

Whether you're seeking advice about an industry that the recipient recently invested in, seeking an introduction to a potential partner, or seeking a lead investor in your next fundraising round, latch your company or product to something the investor cares about.

Go back and read a few recent comments or portfolio deals that the recipient participated in. Check out their social media accounts too.

3) Your message is too verbose.

You need to respect the recipient's time (or lack thereof). The longer it takes for you to effectively communicate your pitch, the higher the likelihood your email will get deleted. Think, short sentences, small paragraphs.

Even better... Condense your email into just a few lines. This is easier said than done, but, for an introductory email, sometimes that can be an effective teaser. Keep it short and simple.

4) There are no links.

Never send unsolicited attachments, such as 50-page business plans. Instead, give your recipient the ability to learn more with relevant links to stuff that's actually useful. Put yourself in your recipient's shoes. If you're interested, what more would you want to know? Be clear about what each link leads to - for example, "For some screenshots, go here" link, or "For a demo, go here" link.

And to keep the email clean, use shortened links or just hyperlink action words, such as "go here."

About 40Billion.com

40Billion is the social network of entrepreneurs and crowdfunders - a social platform for connecting people and promoting the things they create. Use 40Billion to find professional contacts and projects, get affordable business advertising and crowdfunding promotion, and show off your creations to the world.

 


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Reposted 8/21/2017 9:20:48 PM 
 

 

 

Started in 2008 by a Yale & MIT grad who became an entrepreneur at age 10, 40Billion is...
 
 


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8/21/2017 7:59:22 PM 
 

How To Hire Great Employees As A New Manager
 

How To Hire Great Employees As A New Manager

Hiring staff can be difficult as a new manager, and making bad choices can be disastrous. These 5 easy steps will help you find the right fit for your company:

1) Determine what you need.

Many people make the mistake of not clearly defining the skills needed before starting to interview. This can lead to hiring people because you like them or they're impressive in an interview.

Instead, take a close look at your company and the specific skills and knowledge required to reach the next level. Write out detailed job descriptions for each position, including recommended levels of education and experience.

2) Pay attention to the details.

Don't write too generic a job description. You will get way too many unqualified people as it is. Define the job clearly and spell out the salary range. This will help eliminate at least some people right at the start.

Furthermore, require a detailed cover letter with each application or resume submitted. The specifics in the cover letter will give you some idea whether the person is applying specifically for your job or any job. You'll also learn something about their writing skills.

3) Choose your first three interviews.

In the top 10 candidates, there may be one or more that stand out because of a well-written cover letter, experience in your industry, or some other characteristic that closely matches your needs. Interview those choices. Then, interview the top 3 candidates overall.

4) Be upfront.

Let people know whom they will be working for and make expectations clear. Develop interview questions that ask for examples of past behavior. This is called behavioral interviewing and leads to better hiring results. Make sure to include questions about any experience working for someone younger or any of your other concerns. The answers will help you determine if you have a good candidate.

5) Include others in your hiring process.

Particularly with a small company, you need everyone to work well together. By including other staff members, or even suppliers or customers, you can get varied perspectives, and another pair of eyes or two can help you make the right choice.

Now, if you hire what looks like the right person and they don't live up to your expectations or you find out another problem that is not readily fixable, then fire them. The biggest mistake you can make is keeping someone longer than you should.

About 40Billion.com

40Billion is the social network of entrepreneurs and crowdfunders - a social platform for connecting people and promoting the things they create. Use 40Billion to find professional contacts and projects, get affordable business advertising and crowdfunding promotion, and show off your creations to the world.

 


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8/21/2017 7:38:45 PM 
 

How To Overcome 3 Horrifying Mental Challenges In Business
 

How To Overcome 3 Horrifying Mental Challenges In Business

Whether you're a startup or established entrepreneur looking to grow, you'll probably have to deal with common mental challenges along the way to success.

NEGATIVE THINKING

Slumps happen in business and life. Start asking positive questions when you find yourself thinking: "I'm not good enough. I can't do this. Nothing is going right." Try: "What's good about this situation? What tools and resources do I need to move in the direction I want to go?"

Asking yourself better questions can help you move forward. Perhaps the big client you lost wasn't the best fit anyway, and now you have the bandwidth to service a bigger, better customer.

EXHAUSTION

Even the most resilient business owners can get fatigued from putting so much into their businesses. Make sure you eat healthy food, get enough sleep, and take breaks ranging from a few hours where you disconnect to a few days away.

If that's not possible, take a psychological vacation. Get to a place where you'll be uninterrupted for five or 10 minutes. Breathe deeply and visualize yourself relaxing in a beautiful setting, like at the beach. Research has long shown the positive effects of meditation on stress levels, health, concentration, and productivity.

FEAR

When fear becomes paralyzing, focus on the moment. Don't think about the past or worry about the future. Instead, determine the very next thing you have to do to get the outcome you want.

If you're worried about closing a big deal, make a list of the tasks that will give you the best possible advantage, such as studying competitors' strengths and weaknesses, writing a killer proposal, and polishing your presentation. Then, tackle that to-do list, one-by-one.

About 40Billion.com

40Billion is the social network of entrepreneurs and crowdfunders - a social platform for connecting people and promoting the things they create. Use 40Billion to find professional contacts and projects, get affordable business advertising and crowdfunding promotion, and show off your creations to the world.

 


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Reposted 8/21/2017 7:20:47 PM 
 

GUIDE: How to find the most profitable products for dropshipping via Shopify, eBay or Amazon
 
 


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Reposted 8/21/2017 7:03:47 PM 
 

How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20
 

How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.

Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Buy a promo ad to get started in 3 easy steps.
 
 


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8/21/2017 6:09:06 PM 
 

4 Simple Ways to Improve Your Marketing Language
 

4 Simple Ways to Improve Your Marketing Language

Do you speak English or do you speak "marketing" jargon? Online attention spans are short and competition intense, so clear language is essential to make your social media marketing perform and incite interest in your business.

As in all relationships, people connect with straightforward and honest communications. These 4 tips will help you create effective marketing descriptions to build your reputation and business:

1) Clarify thoughts.

The first step toward understandable language is clear thinking. Before writing any business message, take the time to distill key points about your company. Can you describe your product or service clearly and succinctly? What qualities differentiate your offerings from others in the industry? How will customers benefit? If you can't reply to these questions without hesitation, focus on developing clear explanations.

2) Energize descriptions.

Through your words, you can convey action. To create promotions with impact, delete strings of adjectives. Also, try to avoid overused descriptions that have lost their meaning. Instead, rely on verbs full of energy. Pinpoint the specific advantages of products and services, and convey a sense of urgency - like "Save time and money now!"

3) Simplify sentences.

Through simple language, you can help readers understand your business. Complexity and clutter make processing information difficult, so don't pack multiple ideas into sentences. Make your thoughts easy to digest by using words that readers recognize, rather than forcing them to grab a dictionary to define SAT terms. Many don't have the time and will stop reading at the first stumbling block. Shorten each group of words, and remember the importance of a period.

4) Refine your drafts.

After drafting your promotion, such as in promoted posts, review the wording with objectivity. Process the information as if you were a customer just learning about your business. Slash every word that is confusing or unnecessary. Simplify and polish every word to help the essence of your company, identity and message rise to the top.

About 40Billion.com

40Billion is the social network of entrepreneurs and crowdfunders - a social platform for connecting people and promoting the things they create. Use 40Billion to find professional contacts and projects, get affordable business advertising and crowdfunding promotion, and show off your creations to the world.

 


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Reposted 8/21/2017 5:39:18 PM 
 

Uncommon Ways To Find Investors For Your Startup
 

Uncommon Ways To Find Investors For Your Startup

Lack of funding often causes young entrepreneurs to give up on their ventures before ever getting off the ground. The many rejections, ignored emails and missed calls thrown your way from potential investors can be quite demoralizing, to say the least. Sometimes it seems like searching for a needle in a haystack, but entrepreneurship is not for the faint of heart.

It's imperative for young entrepreneurs to look beyond what is considered the normal route in business, especially as they seek that crucial first investment. After all, what is normal? You don't often hear about the unsuccessful pitches from entrepreneurs attempting to win funding for their ideas, you only hear about the victories.

So even though it's easy to feel down about missing the mark, the truth is that sometimes even an endless amount of preparation, research and rehearsal still doesn't do the trick.

Startups find their footing in a myriad ways, and securing capital should be no different. Just because you strike out with one group of investors doesn't prevent other doors from opening. Remember, opportunity can strike when you least expect it.

Here are some uncommon ways to find an investor:

- Opportunity comes unexpectedly, so prepare for the unexpected. Being flexible as an entrepreneur is crucial to the success of your business, and it's important to remember that the simplest conversations can transform into an opportunity. Don't take anything for granted.

- The conventional wisdom was once unconventional experimentation. Look past the typical business plan competitions and venture accelerators and don't be afraid to try your own unique approaches as you pursue an investment. Some investors actually appreciate young entrepreneurs with the confidence and ability to try out new things.

- Don't get bogged down by your business plan. Being strategic in your pursuit of an investment is even more critical. Research, prepare and execute your plan. Investors will soon take notice.

- Don't give up! Rejection is a huge part of entrepreneurship. Believing in your idea is probably the most important asset to have as an entrepreneur. It's proven that investors invest in the belief and passion that they see in the founders, more so than the idea itself.

In other words, there are ways to make the needle seem bigger and the haystack seem smaller. Keep at it.

About 40Billion.com

40Billion is the social network of entrepreneurs and crowdfunders - a social platform for connecting people and promoting the things they create. Use 40Billion to find professional contacts and projects, get affordable business advertising and crowdfunding promotion, and show off your creations to the world.

 


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8/21/2017 5:32:02 PM 
 

The Unexpected Pros And Cons of Business Competitions
 

The Unexpected Pros And Cons of Business Competitions

PRO: Free money to get your business started.

If you win, you could be awarded up to $100,000 in cash and/or prizes that you can use to build, hire, and get your startup off the ground. In most cases, there are no strings attached and you don't have to give up a percentage share of your business equity. Be careful, though, because some competitions don't award any cash at all, just services, and you have no choice in service providers.

PRO: You can make the most of new contacts.

The chance at winning big bucks isn't the only reason to compete in a business plan or venture competition. In many contests, especially those sponsored by business schools, judges and other competition organizers reach out individually to applicant companies both during and after the evaluation stage. That process can often help entrepreneurs establish new contacts and mentors to help grow the business.

CON: Each application requires significant time.

There are downsides to competitions of this nature. Most entrepreneurs estimate they spend between 10 and 40 hours prepping the application packet for each competition. That's a full-time job for 1 person for up to a week!

CON: There's a lot of fine print.

Beyond practical concerns about time management, many business plan competitions are rife with some of the same potential pitfalls that exist whenever an entrepreneur puts his or her ideas on the line. For example, some contests ask winners to fork over equity in their business; fine print that could wind up hurting a startup attempting to woo investors down the road.

CON: People can steal your ideas.

Disclosure can be a problem, too. Many entrepreneurs don't realize that once they've brought the basic tenets of an idea into the public domain, the clock on the patentability of that idea starts ticking for 1 year.

And, if your idea isn't patentable, what's to stop someone - perhaps with more resources than you - from hearing about your idea during the competition and building something similar before you do? Make sure that you find a way to protect your idea and create a significant competitive advantage that others cannot duplicate. You're competing against more than just the other teams that are participating in the competition.

About 40Billion.com

40Billion is the social network of entrepreneurs and crowdfunders - a social platform for connecting people and promoting the things they create. Use 40Billion to find professional contacts and projects, get affordable business advertising and crowdfunding promotion, and show off your creations to the world.

 


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Reposted 8/21/2017 5:20:47 PM 
 

 

 

memosnag - memosnag let's you quickly save and organize things you like online
 
 


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