Startup Guides > 5 Ways To Generate Content That Is King

Ever heard the expression, "Content is king" before? While content comes in many forms, engaging content is scarce these days. The fact is, you have only a few seconds to capture the interest of your website visitors or potential customers. There is simply too much competition for attention to expect that people will invest too much of their time in trying to decipher bad content. Therefore, engaging content is king.

What is considered engaging content? It's memorable content that captures the attention of your audience, compelling them to view and share it with their friends and colleagues. Great content can be entertaining or informative, but it has to be content that people want to consume, talk about, and share - whether in-person, on social media, through email, or elsewhere. ..