Startup Guides > 3 Effective Video Marketing Content Ideas

Do you have some ideas about what you want to promote in your video content on social media? You probably already have a video marketing strategy that includes services like promoted posts. But have you given real thought to what your audience wants to see in your videos?

Sure, you've thought about how to make your videos more successful, and that requires thinking about your audience to a degree. But you're likely thinking only about how things like your video title or topic is going to affect whether your audience clicks the play button.

You need to think beyond these things and consider what your audience members are thinking when they see your video, and what they are looking for before they even come across it. What does an Internet user want to see when he clicks the play button? When you have the answer to that and can deliver it, that's when you are going to be really successful with your content...