Startup Guides > Email Marketing Is Still Well And Alive - 5 Reasons

Despite the importance of Social Media, Email Marketing is still the most powerful tool to connect with people. Everyone has at least one email account these days, whether it be for business or personal reasons. According to The Radicati Group, more than 34% of the worldwide population uses emails - Which accounts for nearly 2.5 billion people.

If you're running a real business, email is still the most effective way to universally reach people who have expressed interest in your product or site. For that, it really can't be beaten. Emails can be customized, which allows for a more personalized communication with customers. They are a big part of everyone's lives and are one of the most cost-effective tools a business can use. ..