Startup Guides > 8 Social Marketing Fails to Avoid

1. Little or no social media or blogging activity.

Why start a blog and never publish? Why start a Twitter account and never tweet? In social marketing, you have to show up and be active. Yes, starting that Facebook page was a good idea, but unless you are going to be consistent in posting and using it, just forget about it.

You can save time by using sites like 40Billion.com, which specializes in broadcasting and promoting posts to its large network of several million users across the most popular social networking sites for small businesses - including Twitter, LinkedIn, 40Billion, and even Facebook. Innovative services like promoted posts, future retweets and promoted company listings were created to make social media marketing easy and affordable for entrepreneurs and marketers who want to tap into a growing, active network online...