anne sebastian
Digital Marketer at SaaS Mantra
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8/2/2022 5:27:21 AM 

Bottom of Funnel and its Content Ideas
This is the main stage in the funnel where your leads will be converted into your potential customers. The ultimate goal at this stage is to make a purchase. It is also known as the conversion funnel or the purchase funnel.

The goals of the bottom of the funnel are:

Convert leads into customer
Increase the no of sales
Make the company more impressive than the competitor.
Bottom of the funnel content ideas:

Product comparison and alternatives
Product tutorial and updates
Product pricing and reviews
Customer-influenced the content
Tips for sales conversion at the bottom of the funnel:

Make an impressive offer
Add a call to action

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Bottom of Funnel and its Content Ideas