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Reposted 2/22/2017 7:03:24 PM 
 

Want to get the word out? Broadcast your message to over 2,500,000 people across 4 popular social networks for only $20 at www.40billion.com/tweet .
 


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Reposted 2/22/2017 9:43:58 PM 
 

 

5 Crowdfunding Steps Proven To Raise Money on Kickstarter

This post on how to raise money successfully using simple crowdfunding steps answers common questions for startup entrepreneurs and small businesses thinking about using crowdfunding to raise funding.

I have been in the crowdfunding space since 2008, after experiencing first-hand one of the biggest problems plaguing new businesses: There was a $40 billion gap in funding every year! That year, I founded one of the first crowdfunding platforms for U.S. small businesses to raise money online. Our platform facilitated more than $100 million in raises successfully over the next 4 years; and, in 2013, we expanded the platform to focus on promoting projects from all crowdfunding platforms using the power of social networks to spread the word.

So what steps should you take to raise funding for your business? How can you increase your access to funding and customers by leveraging social networks? In these 5 crowdfunding success steps, I will share with you some of the learnings I have gained from almost a decade in the space.

1: Turn Your Idea Into a Business Plan

A good business plan is the #1 most important factor in deciding whether to fund a friend's, relative's, or stranger's business. The best thing you can do as an entrepreneur to increase your chance of success is to turn your idea into a concise business plan or presentation. Some services allow you to upload a document; however, be careful not to upload any confidential information or intellectual property that you don't want publicly known.

Download this free business plan presentation template, which guides you to create your business plan presentation in just 13 simple PowerPoint slides.

2: Create a Crowdfunding Page

After you've written a compelling business plan, you need to make sections of it available online to your potential funders. Create a crowdfunding page that everyone you know can access easily on the Web. Your page should provide insight into your vision and plan for the business, how much funding you need and why, what you have to offer funders in return (e.g., discounts on products or services you sell), a memorable image or video, and a call-to-action button that makes it easy for funders to make payments to you online.

By now, you have probably heard of Kickstarter, one of the most popular crowdfunding platforms for creative projects. Yes, it's the platform where several technology, design, and fashion startups have each raised millions of dollars, including over $10 million for the first smartwatch.

You will have to select an appropriate category, add sections from your business plan to create a pitch, and submit your new project for approval. The folks at Kickstarter can be very discriminating, so it's like a badge of honor if your project gets approved. Don't worry though... If your project is not a good fit for Kickstarter, there are other platforms you can try.

3: Invite Friends and Family to Check It Out

After you've created your crowdfunding page on Kickstarter or another platform, email it to everyone you know. Crowdfunding platforms are not good at promoting projects and usually do not offer affordable promotion services, so the results you get will depend on the effort and attention you put in to promoting your own crowdfunding project.

Invite your friends, family, community members, neighbors, and other contacts in your own network to review your business idea, give you feedback, contribute towards your funding target, and spread the word to their friends too. Share your crowdfunding page's link by sending a personal email to each friend and relative using your favorite email program, such as Gmail.

Chances are, you know at least 50 people that you can share your idea with and ask for feedback. The more people you share with, the better your chances of raising money. For example, imagine you need to raise $40,000, and you invite 40 friends and relatives to contribute $25 each, in exchange for something in return -- such as an exclusive version of the product before it is launched to the general public. Each of those friends and relatives invites 40 more friends and relatives to contribute towards the $40,000 target. Together, 40 x 40 = 1,600 people helping to raise $40,000 for your business.

All of a sudden, the impossible seems possible.

4: Promote It to the "Crowd"

After you have sent out your invitations to all of your contacts and received their feedback and some initial funding, it is time to spread the word to the proverbial "crowd," a large online audience of potential funders and customers that can get you to your goal... and perhaps beyond.

Sites like 40Billion.com make this easy by broadcasting and promoting your crowdfunding page to its large network of several million users across the most popular social networking sites for businesses -- including Twitter, LinkedIn, 40Billion, and even Facebook. Innovative services like tweet ads and promoted company listings were created for crowdfunding entrepreneurs to tap into a growing, active network online without spending thousands on pay-per-click ads or traditional advertising.

Furthermore, when you use existing social networks to spread the word about your crowdfunding project, it may go "viral." If a project goes viral on social networks, it attains high popularity and exposure very quickly, as influencers and celebrities share your link with their many thousands (or even millions) of followers and fans online. That's how some projects raise millions of dollars, exceeding their fundraising goals many times over. You can do it too.

5: Keep In Touch

After you get funded, what then? Be sure to thank your funders and others who supported you financially or helped you spread the word. Then, be sure to keep the lines of communication open by sending them regular company updates to let them know that their support has has helped you fulfill your "American dream" and that you are achieving those milestones you had set in your business plan. A great benefit of social networks is that it is easier than ever to send messages and stay in touch.

Crowdfunding has democratized fundraising for millions of small businesses all over the world, and there are no signs of slowing down. When done right, crowdfunding gets you fast access to necessary funding, as well as access to your first customers, which greatly increases your likelihood of success as a small business entrepreneur. $40 billion was only the beginning!
 


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2/22/2017 2:33:55 PM 
 

Help me help the 43 million US caregivers thrive in the face of adversity. #help4caregivers
 
 


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2/22/2017 2:33:03 PM 
 

We Provide Non-Recourse Loan Financial Instrument BG/SBLC and project Funding for startup.
 
 


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Reposted 2/22/2017 12:38:40 PM 
 

SAY OF THE DAY: "Success unshared is failure." -John Paul DeJoria www.40billion.com
 


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Reposted 2/22/2017 7:03:39 AM 
 

Want to get the word out? Broadcast your message to over 2,500,000 people across 4 popular social networks for only $20 at www.40billion.com/tweet .
 


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Reposted 2/22/2017 9:45:04 PM 
 

 

How to Become a Twitter Marketing Expert Quickly

Although Twitter started off as a consumer application, businesses have realized in recent years that Twitter's effectiveness makes it perfect for marketing. People these days have short attention spans and sending out your message, known as a tweet, in a quick sentence or two can get the idea out there before potential customers have time to lose interest. But how can you successfully use Twitter marketing?

Once you've decided that Twitter is going to be a part of your marketing strategy, it's important that you take it seriously. Just because messages are limited to 140 characters or less doesn't mean you don't need to put in much effort. A Twitter account and campaign must appear professional and polished. Twitter now allows you to set up brand pages that are similar to Facebook, which include call-to-action banners, custom backgrounds, featured tweets, and other tools at your disposal to help you effectively get the word out.

Although it may seem much more difficult to successfully utilize SEO because of a tweet's length, it's really not. You simply need to learn how to take advantage of it. Start by creating a username that is unique and professional. You can change your username at any time, so if you change your mind later, that's fine. Also, be sure to include keywords in your bio. And finally, keep your tweets on the shorter side, between 120 and 130 characters, to compensate for any added letters when a person retweets your message.

The great thing about Twitter is that much of the footwork has already been done for you, as past businesses have tested a variety of techniques to figure out the best strategies. Here are a few that you can utilize for your business:

Use relevant hashtags - You can create a hashtag with any word just by adding a pound sign in front of it, but be sure that you're using this technique to integrate your tweets into the keywords that you'd find new clients from. It's also a good idea to watch trends and then use appropriate hashtags that are currently trending.
Post to multiple outlets at once- By connecting your Twitter account to your Facebook page and business blog, you can have a single tweet find itself to all of your social media outlets at once. Social media services like 40Billion.com make this easy by broadcasting and promoting your tweets to a large network of several million users across the most popular social networking sites - including Twitter, LinkedIn, 40Billion, and even Facebook. Innovative services like tweet ads, future retweets, and promoted company listings were created for businesses and marketers to tap into a growing, active network online without spending a lot of money and wasting a lot of time on pay-per-click ads or traditional advertising.
Post free offers - Give out something free on Twitter, if you plan to. Your message will be retweeted, which can spread your business name around very quickly.

Some businesses still refuse to see the marketing power of Twitter, probably because of its low character count. But when used wisely, you can go a long way to gaining added exposure to your company or campaign.

 


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Reposted 2/22/2017 12:38:39 AM 
 

SAY OF THE DAY: "I was worth over $1,000,000 when I was 23, and over $10,000,000 when I was 24, and over $100,000,000 when I was 25, and it wasn't that important because I never did it for the money." Steve Jobs
 


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Replied 10/30/2016 2:00:24 AM 
 

Amazing, so many people could learn from you and follow your lead!
 
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Reposted 2/21/2017 7:03:39 PM 
 

Want to get the word out? Broadcast your message to over 2,500,000 people across 4 popular social networks for only $20 at www.40billion.com/tweet .
 


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Reposted 2/22/2017 9:45:56 PM 
 

 

New to Crowdfunding? Here's What to Expect.

With the popularity and success of crowdfunding as a new way to fund new projects, it's easy for other aspiring entrepreneurs to believe that sites like Kickstarter are their golden ticket to launching a business. But the reality is, crowdfunding isn't always as simple as it seems.

Whether you're looking to raise a small amount of startup cash or acquire a larger sum through equity crowdfunding, there are a few challenges you might face during the process that you may not have expected.

Choosing the right platform

The first step is to choose the right platform. Not all of them are created equal. Platforms like Kickstarter or Indiegogo are great for raising smaller amounts of money, but equity crowdfunding portals are best for entrepreneurs looking for large sums of money. If you're interested in the latter, it's important to do your research and find the platform that meets your needs. Also, find an experienced attorney who specializes in equity financing.

Establishing a realistic goal amount and time frame

Many entrepreneurs, especially those new to the crowdfunding scene, tend to think that they will be able to quickly raise all the money they need and then more by the time their campaign ends. It's important to be realistic about time and money when it comes to planning your campaign.

Consider how much capital you would need to take your business to the next major milestones, and don't rely solely on crowdfunding sites for your fundraising.

Creating a buzz

Having a great business idea that is supported by friends and family is good, but it does not mean that the donations will come pouring in once you launch your crowdfunding campaign. Doing a lot of prep work before your campaign will help create and maintain interest in your project.

Before starting the project, gauging level of interest for your investment opportunity or project is a critical part of the process. Even though supporters have told you that they would support the campaign, it gets lost in their email inbox. Without specific requests, it's difficult for people to actually pull the trigger on an investment or funding opportunity. Make sure you have personalized outreach to your first degree networks, and remember to ask for assistance in spreading the word.

When you're ready to spread the word and create a buzz around your crowdfunding campaign or project, sites like 40Billion.com make this easy. They broadcast and promote your campaign to their large network of several million users across the most popular social networking sites for businesses - including Twitter, LinkedIn, 40Billion, and even Facebook. Innovative services like tweet ads and promoted company listings were created for crowdfunders to tap into a growing, active network online without spending thousands on pay-per-click ads or traditional advertising.

The risk factor

Everyone knows that there's risk involved in any business venture. What investors want to know is, exactly how much of a risk will they be taking by offering you a large sum of money? Even small venture funds express interest in investing, but ask the entrepreneur to come back to them when they have an investor who is leading the round of funding. Everyone wants to know the amount of risk.

A lot of investors at the early stage simply want to de-risk investing by being the last money in the round once a lot of other sophisticated investors have already committed. This often creates a scenario where founders have a few hundred thousand dollars in "commitments" for months without any way to actually close on anything. Using a reputable equity crowdfunding platform with accredited investors can help solve this problem.

While the "lead investor" issue most commonly affects startups seeking large-scale investors, the same basic principle can apply to a smaller Kickstarter campaign: If potential funders see that no one is backing the project or that people are only contributing a few dollars, what incentive do they have to donate a large amount of money? This is where building interest and spreading the word become critical to raising the funds you need.

Even if you aren't launching a crowdfunding campaign at this time, it's important to learn about the industry, as well as what it takes to succeed.

 


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Reposted 2/21/2017 12:38:39 PM 
 

SAY OF THE DAY: "Failing to plan is planning to fail." -Chinese Proverb
 


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Reposted 2/21/2017 7:03:38 AM 
 

Want to get the word out? Broadcast your message to over 2,500,000 people across 4 popular social networks for only $20 at www.40billion.com/tweet .
 


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Reposted 2/22/2017 9:47:19 PM 
 

 

How to Become a Twitter Marketing Expert Quickly

Although Twitter started off as a consumer application, businesses have realized in recent years that Twitter's effectiveness makes it perfect for marketing. People these days have short attention spans and sending out your message, known as a tweet, in a quick sentence or two can get the idea out there before potential customers have time to lose interest. But how can you successfully use Twitter marketing?

Once you've decided that Twitter is going to be a part of your marketing strategy, it's important that you take it seriously. Just because messages are limited to 140 characters or less doesn't mean you don't need to put in much effort. A Twitter account and campaign must appear professional and polished. Twitter now allows you to set up brand pages that are similar to Facebook, which include call-to-action banners, custom backgrounds, featured tweets, and other tools at your disposal to help you effectively get the word out.

Although it may seem much more difficult to successfully utilize SEO because of a tweet's length, it's really not. You simply need to learn how to take advantage of it. Start by creating a username that is unique and professional. You can change your username at any time, so if you change your mind later, that's fine. Also, be sure to include keywords in your bio. And finally, keep your tweets on the shorter side, between 120 and 130 characters, to compensate for any added letters when a person retweets your message.

The great thing about Twitter is that much of the footwork has already been done for you, as past businesses have tested a variety of techniques to figure out the best strategies. Here are a few that you can utilize for your business:

Use relevant hashtags - You can create a hashtag with any word just by adding a pound sign in front of it, but be sure that you're using this technique to integrate your tweets into the keywords that you'd find new clients from. It's also a good idea to watch trends and then use appropriate hashtags that are currently trending.
Post to multiple outlets at once- By connecting your Twitter account to your Facebook page and business blog, you can have a single tweet find itself to all of your social media outlets at once. Social media services like 40Billion.com make this easy by broadcasting and promoting your tweets to a large network of several million users across the most popular social networking sites - including Twitter, LinkedIn, 40Billion, and even Facebook. Innovative services like tweet ads, future retweets, and promoted company listings were created for businesses and marketers to tap into a growing, active network online without spending a lot of money and wasting a lot of time on pay-per-click ads or traditional advertising.
Post free offers - Give out something free on Twitter, if you plan to. Your message will be retweeted, which can spread your business name around very quickly.

Some businesses still refuse to see the marketing power of Twitter, probably because of its low character count. But when used wisely, you can go a long way to gaining added exposure to your company or campaign.

 


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Reposted 2/21/2017 12:38:38 AM 
 

SAY OF THE DAY: "Weakness of attitude becomes weakness of character." -- Einstein.
 


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2/20/2017 11:54:42 PM 
 

Literacy in the Digital Age Reduce Summer Learning Loss and Close Achievement Gap Donate now!
 
 


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2/20/2017 11:53:40 PM 
 

Who wants to make $500- $1,000 a week working part time from home?
 
 


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Reposted 2/20/2017 7:03:24 PM 
 

Want to get the word out? Broadcast your message to over 2,500,000 people across 4 popular social networks for only $20 at www.40billion.com/tweet .
 


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Reposted 2/22/2017 9:48:30 PM 
 

 

4 Mistakes That Hurt Your Crowdfunding Campaign

On some of the most popular crowdfunding platforms - such as Kickstarter, Indiegogo, and GoFundMe - less than half of the campaigns hit their funding goal. How do you make sure your crowdfunding campaign isn't a failure? Here are four potential mistakes to avoid.

#1: Starting off too slow

If you want to hit your fundraising goal by the end of the campaign, experts recommend focusing on raising 30 percent of it in the first two or three days. That's what research shows successful campaigns tend to do.

To make sure donors flock, get your inner circle of supporters-friends, parents, siblings and other die-hard fans-to contribute immediately upon the launch, experts say. You have to show there is some interest.

#2: Putting the campaign on autopilot

Many entrepreneurs think that viral crowdfunding campaigns happen on their own. Not so, say experts. Many of the most successful crowdfunders made all-out effort by a start-up's founders or hired professional marketers to do outreach. Don't expect to mobilize bloggers to spread the word on one day's notice if you have not taken the time to cultivate their interest ahead of time.

Before you even launch a campaign, get active in social communities and figure out how to use public relations, search engine optimization and other outreach so you capture the attention of bloggers and other influencers. To make a very successful crowdfunding project, you have to figure out in advance who is going to spread the message.

In recent years, sites like 40Billion.com, which specializes in promotion, have made it easy to spread the message by broadcasting and promoting your crowdfunding campaign to its large network of several million users across the most popular social networking sites - including Twitter, LinkedIn, 40Billion, and even Facebook. Innovative services like tweet ads and promoted company listings were created for crowdfunders to tap into a growing, active network online without spending thousands on pay-per-click ads or traditional advertising.

#3: Forgetting to ask for money

Many crowdfunders put so much time into creating campaign materials, like videos, that they neglect to do something crucial: They forget to ask people for a donation or investment.

#4: Assuming supporters are altruistic

Crowdfunders need to offer attractive rewards to supporters to encourage them to tap into your idea. If people are going to give you money, you want to give them something in return that they really, really want.

Some of the most successful crowdfunding campaigns have functioned almost like an e-commerce store, taking pre-orders. One good way to revive a campaign that's slowing is to add some new perks instead of hammering your supporters with the same old campaign materials. Any rewards you offer should underline the image of your brand that you want to create. Make sure what you're doing is consistent with your brand experience.

Passing around a virtual hat to collect from friends and family members can feel awkward; instead, focus on explaining why your project is important and how financial support will help towards obtaining that goal. Successful crowdfunders tap into people's desire to do philanthropic giving - even if those givers are motivated, in part, by the trinket they'll get for supporting you.

 


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Reposted 2/20/2017 12:38:24 PM 
 

SAY OF THE DAY: "Doing the best at this moment puts you in the best place for the next moment." -Oprah
 


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Replied 9/1/2013 5:36:59 PM 
 

If we would only do our very best everyday this world would open up for you to enjoy and learn from. Invite the good in.
 
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Reposted 2/20/2017 7:03:24 AM 
 

Want to get the word out? Broadcast your message to over 2,500,000 people across 4 popular social networks for only $20 at www.40billion.com/tweet .
 


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