Startup Guides > How to Create Influence on Twitter

Crowdsourcing is a hot topic and an interesting social media phenomenon. Sometimes it starts accidentally when an injustice is exposed or a good deed is done. Other times, it is started intentionally to garner support for a cause or operate as a focus group for an idea or product.

Whether accidental or intentional, there is no better platform to crowdsource influence than Twitter. The real-time platform, used by a significant portion of the online population, is an accelerant when it comes to spreading news. What starts on Twitter quickly spreads to other platforms including traditional media like television and radio. Its ability to break and spread news leads some to believe that the people on Twitter really represent a catalyst of online influencers.


Crowdsourcing on social media can be an accelerant and a life-extender when it comes to gathering momentum for a cause. Twitter's power to spread a message may be much more important than its number of members suggests.

Crowdsourcing influence on social media is unlimited. Sites like 40Billion.com, which specializes in promoting small businesses, make crowdsourcing influence easy by broadcasting and promoting to large networks of several million users across the most popular social media sites - including Twitter, LinkedIn, 40Billion, and even Facebook. Innovative services like tweet ads, future retweets, and promoted company listings were created for entrepreneurs to tap into a growing, active network online without spending thousands on pay-per-click ads or traditional advertising.

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